What is "urban resort style"?

Pierpaolo Piccioli, a talented artist and creative director of Valentino, once explained: "I wanted to bring the temple to the street, so to speak, to the castle.”

We can use our imagination to infuse new ideas into the lively and crowded neighborhoods, lazy and leisurely cafes, and lively and colorful old markets, on the basis of retaining the integrity of the two styles of urban and vacation, the designer will use exquisite haute couture clothing to integrate with daily wear, and inject new ideas, which is not a spiritual interpretation of diversity and creativity?

Source: Zhiyi

Today, Zhiyi will be based on Valentino's 2022 Spring/Spring/Summer women's wear show, analyze and interpret the LOOK, category, color, and style of the show it expresses, and output it accordingly"2023 Resort Brand Format Plan"The report provides a source of inspiration for fashion designers to plan new styles.

SHOW LOOK

For Valentino's Cruise campaign, models stroll through bustling neighborhoods, meet in cafes and mingle with a chic and diverse crowd. In the costume design on display, each piece is compatible with the delicacy of the workshop and the casualness of the street, forming a unique and diverse aesthetic.

Source:Zhiyi

From brightly coloured lightweight taffeta to cut-out embroidered shirts to flowy light dress dresses, Valentino has created a beautiful, sophisticated, and casual haute couture wardrobe.

Source:Zhiyi

Trends in the runway category

来源：Zhiyi

According to the category analysis of the Valentino womenswear show in Cruise 2022:

In the urban holiday style, dresses still account for the largest proportion, a total of 23 models appeared, accounting for 18.55% of the whole category;
followed by shirts/pullovers, with a total of 22 items, accounting for 17.74%;
中⻓裤作为关键搭配品类，共出现16款，在全品类中占⽐12.90%；
Under the spring and summer urban vacation style, 13 shorts also appeared, accounting for 10.48%;
夹克成为早春关键品类，共出现122款，占⽐9.68%。

Source:Zhiyi

Interpretation of various clothing categories:

Dresses: Suit panels with soft materials to create a fake two-piece dress;
Shirts: Delicate and exaggerated contrasting floral shirts that bring a sense of vacation vibe back to the city district;
Jeans: a key piece that blends street casualness;
Shorts: the large-scale use of glossy taffeta to interpret the gorgeous shape of the street;
Jackets: Cut with a more malleable focus, keeping shoulders soft while infusing vibrant colours.

Show color trends

Source:Zhiyi

According to the color analysis of the Valentino womenswear show in Cruise 2022,The overall color brightness of the urban resort series is high：

Among the bright colors, vibrant and fantastical dark blue-purple accounts for the most proportions, and they appear together12A single item, proportion21.82%；
This is followed by a sexy rose red, which there is9paragraph, proportion16.36%；Bright white appeared8paragraph, proportion14.55%；
Enthusiastic dopamine red also appears8A single item, proportion14.55%；
Natural green tones are included5款单品，占⽐9.09%。

来源：知衣

In the Valentino Cruise 2022 runway, several bright colors appeared:

Deep blue and purple show a vibrant style, representing full creativity and rich imagination;
The highly saturated rose red hue injects vitality into the overall look, showing a unique femininity that is young and elegant;
The eye-catching bright yellow is the focus of the downtown block;
Dopamine red is as passionate as fire, showing a mature and sexy charm, creating an urban modern look;
自然绿色调塑造出华丽感满满的社交装扮。

品牌款式推荐

Source:知衣

推荐色彩

Source:Zhiyi

运用鲜明的色彩演绎都市度假系列，将高级质感融入街头摩登，颠覆既定风格。

来源：Zhiyi

The color set recommends the style of the wardrobe

Source:Zhiyi

Source:知衣

推荐工艺

来源：知衣

That's it for this time"2023 Resort Brand Planning》关于2023都市度假风格的推荐单品、花型、面料、细节、配饰等content，扫描文末二维码Add micro信个人号即可免费领取~

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Douyin light luxury style women's clothing blogger sales analysis, inventory of live broadcast with goods which is stronger

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Hit the "2022 Spring/Summer Dress Show" and look at the popular styles of Chanel and LV

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