Yang Renjun of Zhiyi Technology was a guest of Tiger Sniff "502 Online Peers" to discuss how clothing companies can break the situation
2022-08-23
Zhiyi Technology
On the evening of August 18,Yang Renjun, senior vice president of Zhiyi Technology, was a guest in the live broadcast room of Tiger Sniff's "502 Online Peers".Through specific project cases, we will discuss the practical methods of building a flexible supply chain in the textile and garment industry.
It is reported that "502 Online Peer" is a series of online activities for industrial services launched by Tiger Sniff, which will focus on specific technological changes or application innovations in various industries, and invite technology pioneers and industry leaders to share and discuss the theme.
The theme of this issue of "502 Online Companions" is "How flexible supply chain can break the game for the apparel industryYang Renjun, senior vice president of Zhiyi Technology"AI-Driven Apparel Industry Trend Insights"为题，发表了相关演讲。
In his speech, Yang Renjun pointed outThe most critical elements of an apparel business are design and trendsOnly by doing a good job in design and trend forecasting can enterprises grasp the future fashion trends and directions, and minimize inventory under the connection of a flexible supply chain.
By reviewing the transition and development of China's apparel industry from the processing era, the fast fashion era, the data era, and then to the cloud collaboration era, Yang Renjun believes that the growth rate of new brands is becoming faster and faster. At the same time, under the influence of variables such as the epidemic and live broadcasts, the entire apparel industry is full of "uncertainty".
Based on this, Yang Renjun proposed that apparel companies at this stage should learn to grasp the "certainty" in the apparel industry, such as digital systems, consumer perception, new brand strategies, etc., and emphasizedThe apparel industry has entered the data era and is in a critical period of transformation and upgrading。
How to grasp market changes? How do I apply data on the design side? How do you collaborate on your production processes? How to improve the matching degree of design with consumers? A series of pain points and difficulties are placed in front of every garment company, which cannot be avoided and needs to be solved urgently.
In this regard, the solution given by Yang Renjun is:Empowering design with data,Structuring clothing from the data side, building a basic database, and making label recognition and intelligent algorithm recommendation on this basis can not only help designers reduce the time of finding pictures, improve design efficiency, but also assist product planning to do accurate interpretation and consumer demand matching, and improve the popularity rate.
Yang Renjun also proposedThe "4321 Rule" of Corporate SelectionThat is, 40% of this year's clothing styles are from the industry's hot-selling models, 30% from the company's hot-selling models, 20% are new models, and the remaining 10% are brand image models. This law has been widely recognized by people in the industry, which proves the sideExplosive models have their continuity, and corporate selection is closely related to data analysis。
As a national high-tech enterprise driven by artificial intelligence technology, Zhiyi Technology has always been committed to "AI helps the garment industry", with a solid big data foundation and advanced AI image recognition technology, breaking the data barriers of original selection and design work.It brings a new data analysis model and a new generation of design model to apparel enterprises, empowering the digital transformation of the apparel industry。
Strong product foundation and ultimate service system,Zhiyi technology is becoming the standard configuration of more and more clothing companies。 Up to now, in terms of assisting apparel brands to gain insight into fashion trends and discover popular styles, Zhiyi Technology has served thousands of fashion brands and platforms such as UR, Vipshop, Ayazhi, Trendy, Peacebird, Ubras, Golis, Bananai, etc.
Hangzhou Zhiyi Technology Co., Ltd. (hereinafter referred to as "Zhiyi Technology") is a national high-tech enterprise driven by artificial intelligence technology, committed to the standardization of data-based trend discovery, explosive mining and supply chain organization capabilities, and creating a supply chain platform for intelligent clothing design.
Zhiyi Technology was established in February 2018 and received tens of millions of US dollars in Series A financing in the same year; In 2021, it completed three consecutive rounds of financing of nearly US$100 million, led by Hillhouse Venture Capital, Wanwu Venture Capital, Xianghe Capital and CE Innovation Capital, followed by old shareholders Legend Capital and Yonghua Investment, and was shortlisted for the "Hangzhou Quasi-Unicorn Enterprise List" for two consecutive years in 2021 and 2022.
Relying on core technical capabilities such as image recognition, data mining, and intelligent recommendation, Zhiyi Technology has continuously upgraded its service system, and independently developed a series of data intelligence SaaS products in the apparel industry, such as Zhiyi, Zhiqian, and Meinian, to provide core functions such as fashion trend prediction, design empowerment, and intelligent style recommendation for clothing enterprises and designers, and expand to the downstream of the industrial chain through the SaaS entrance, providing one-stop supply chain platform services for design and flexible production.
