【Zhiyi News】Zhiyi Technology has reached a strategic cooperation with Belle Fashion Group, a leader in the fashion footwear and apparel industry
2022-07-27
Zhiyi Technology
July 26,Belle Fashion GroupJi Yanli, general manager of the science and technology center, Zhang Xiaojun, deputy general manager, and Wei Haijin, assistant to the general manager, came to visitZhiyi Technology, and Zhiyi Technology founder and CEO Zheng Zeyu, marketing VP Yang Shu, product director Xu Jianyong on the development details and cooperation and co-creation of in-depth exchanges and discussions.
Belle Fashion is a large-scale fashion footwear and apparel group in China, with more than 20 self-owned brands and cooperative brands, covering women's shoes, men's shoes and children's shoes, as well as clothing, bags and accessories, with more than 9,000 directly-operated stores.A vertically integrated consumer-centric business model has been established.Covering the entire value chain from fashion trend research, product planning, design and development, manufacturing, product management, DTC retail and customer operationEmphasizing the use of digital technology in all aspects of the value chain。
Zhiyi Technology is a national high-tech enterprise driven by artificial intelligence technology, committed to using AI to help the clothing industrycore technical capabilities such as image recognition, data mining, and intelligent recommendation,Continuously upgrade the service system, and independently develop a series of data intelligence SaaS products in the apparel industry, such as Zhiyi, Zhiqian, Meinian, and Shake Clothes.
With its industry-leading technology architecture, Zhiyi Technology officially launched apparel, footwear, cosmetics, etc. in 2022A big data analysis tool for all categories of Tao e-commerce - alchemy furnace,Integrate advanced digital solutions into SaaS and demonstrate the ultimate product power. In 2021, Zhiyi Technology has completed three consecutive rounds of financing of nearly $100 million led by Hillhouse Venture Capital, Wanwu Venture Capital, Xianghe Capital and CE Innovation Capital, and has served thousands of brands.
The two sides have joined forces this time,Further strategic cooperation will be carried out based on the data and AI side of the footwear and apparel industry.
For this cooperation, Mr. Zheng said that Belle Fashion has a very successful experience in the digital management of the footwear and apparel industryFootwear design and supply chain layouthas its own development logic. It is hoped that through the cooperation between the two parties, Zhiyi Technology can further help the digital transformation of the industry.
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