How AI can gain insight into popular clothing | Zheng Zeyu of Zhiyi Technology attended the "2022 Ebang Future Retail Conference"
In the post-pandemic era, innovative technologies continue to add new variables to traditional business models, and the whole industry has opened up a "new world" full of complexity under the restart button.On December 23-24, the 2022 Ebang Future Retail Conference was reopened in Shanghai with the theme of "New World".
Zhiyi Technology was selected into the "Top 100 of Ebang Future Retail Service Provider Knowledge List", and founder and CEO Zheng Zeyu was invited to attend and delivered a keynote speech on "How AI Insight into Popular Clothing" at the summit.
It is reported that the 2022 Ebang Future Retail Conference adopts the 1 3 forum model, aiming to join hands with the industry to observe the qualitative changes of the market and find a way to survive in the new world at the time of the handover and precipitation of new and old Internet technologies. The event invited more than 50 heavyweight industry guests, including Li Feng, founding partner of Frees Capital, Huang He, chairman of Make a Friend, and Yan Dong, head of Youzan New Retail Operations, to conduct in-depth discussions on topics such as the underlying logic, operating rules and species changes of future business.
Zhiyi Technology won the "Top 100 of Ebang Future Retail Service Provider Knowledge List"
On the afternoon of December 23, in the "New World Blockbuster Release" session,Zhiyi Technology won the "Top 100 of Ebang Future Retail Service Provider Knowledge List".The selection of the list focuses on the five dimensions of digital innovation, technological innovation, model innovation, service innovation and brand innovation, and a jury is jointly established by Ebang Power and leading enterprises, based on the principle of objectivity and fairness and professional research and judgment system, multiple rounds of screening are conducted to comprehensively evaluate the role model power in the retail field of the year. It is understood that Ebang Power has awarded a series of awards for "Ebang Future Retail" for four consecutive years, shaping the "barometer" and "weather vane" of the development of the industry.
Zheng Zeyu, founder and CEO of Zhiyi Technology, won the award
On the evening of December 23,Yang Renjun, Senior Vice President of Zhiyi Technology, attended the "Future Retail Night and Horseshoe Society Annual Meeting" and received the award on behalf of Zheng Zeyu, founder and CEO of Zhiyi Technology。 As a high-quality community under Ebang Power, the original intention of Horseshoe Club is to "accompany entrepreneurs to grow together, so that every student is not alone", and there are three key words that always run through it: cognition, connection, and growth. At this annual meeting, Yang Renjun and the students of the Horseshoe Club reviewed the learning, connection and growth of the Horseshoe Club in the past year, and put forward his own outlook for the industry and enterprises.
Zheng Zeyu, founder and CEO of Zhiyi Technology
On December 24,Zheng Zeyu, founder and CEO of Zhiyi Technology, attended the brand growth annual meeting of the 2022 Ebang Future Retail Conference, delivered a speech on the theme of "How AI Insight into Popular Clothing" at the scene.
At the meeting, Zheng Zeyu took the pain points of the apparel industry as the starting point to discuss how traditional apparel companies should better judge the market trend under the new consumption proposition, and how to use big data to lead to a new world of brand evolution.
Zheng Zeyu said that with consumption upgrading, business transformation and a new round of technological revolution, the traditional clothing industry is ushering in an industrial digital transformation. How to gain insight into consumer needs, accurately grasp the current fashion trends, and predict clothing explosions is a new proposition for every player in the clothing industry.
Zheng Zeyu, founder and CEO of Zhiyi Technology
thereintoBig data The digital model of AI can provide massive, accurate and effective data support for clothing brands.With the rise of domestic brands and the gradual expansion of supply chain advantages, data can help you more accurately understand consumer preferences and judge market trends, and then can help apparel brands to plan category distribution more rationally and better grasp the new rhythm with data-based style design and supply chain services.
Just like the Slogan of Zhiyi Technology's "AI helps the clothing industry",In Zheng Zeyu's view,The positioning of AI is to help the clothing industry, not to transform the clothing industry, and Zhiyi Technology plays the role of helping, which is a reference book。Based on core capabilities such as image recognition, data mining, and intelligent recommendation, Zhiyi Technology will assist apparel brands to solve problems such as difficult selection, few explosive products, high subjective risk, and low design efficiency.Feed back design with data to drive new growth and reshape new ecosystems。
Zheng Zeyu said, for example, Zhiyi Technology will analyze consumers' search keywords and find fashion trends, but this does not mean that it will draw a homogeneous conclusion, because the focus of different styles is different, and the trends and styles obtained by aggregating data are also different, which can help brands achieve differentiation.
Up to now, in terms of assisting clothing brands to gain insight into fashion trends and discover popular styles, Zhiyi Technology has served thousands of fashion brands and platforms such as UR, Vipshop, Ayazhi, Trendy, Peacebird, Heilan House, and Semir.
Hangzhou Zhiyi Technology Co., Ltd. (hereinafter referred to as "Zhiyi Technology") is a national high-tech enterprise driven by artificial intelligence technology, committed to the standardization of data-based trend discovery, explosive mining and supply chain organization capabilities, and creating a supply chain platform for intelligent clothing design.
Zhiyi Technology was established in February 2018 and received tens of millions of US dollars in Series A financing in the same year; In 2021, it completed a Series B financing of 200 million yuan by Hillhouse Venture Capital and Wan Material Ability, and was shortlisted for the "Hangzhou Quasi-Unicorn Enterprise List" in the same year.
Relying on core technical capabilities such as image recognition, data mining, and intelligent recommendation, Zhiyi Technology has continuously upgraded its service system, and independently developed a series of data intelligence SaaS products in the apparel industry, such as Zhiyi, Zhiqian, and Meinian, to provide core functions such as fashion trend prediction, design empowerment, and intelligent style recommendation for clothing enterprises and designers, and expand to the downstream of the industrial chain through the SaaS entrance, providing one-stop supply chain platform services for design and flexible production.
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The image in this article is from the "2022 Ebang Future Retail Conference".Photos from the scene
